Announcements and Schedule

Spring 2024

Meeting times: Thursday at 1:45 pm

Date	Paper	Discussant	Reviewer
Feb 8	Ishihara, Kim, and Kumakura (2023)	Peter Chae	Guangqi Dong
Feb 29	Faraji-Rad, Tamaddoni, and Jebeli (2024)	Sang A Lee	Hans Wang
Mar 21	Cheon et al. (2021)	Wenqian Ni	Sang A Lee
Apr 18	Huang, Kaul, and Narayanan (2023)	Hans Wang	Philip Kim
May 2	Guo (2020)	Guangqi Dong	Peter Chae

Fall 2023

Meeting times: Mondays at 4 pm

Date Sep 11	Description Kickoff meeting (First ‘get-to-know-you’ meeting with all PhD students; Nominate papers for Fall)
Sep 25	Paper: Srivastava, Kashmiri, and Mahajan (2023) Discussant: Deb Roy
Oct 09	Paper: Zhang et al. (2022) Discussant: Peter Chae
Oct 23	Paper: Rifkin, Du, and Cutright (2023) Discussant: Sang A Lee
Nov 06	Paper: Cao and Zhang (2021) Discussant: Guangqi Dong
Nov 20	–THANKSGIVING BREAK–
Dec 04	Paper: Matthe, Ringel, and Skiera (2023)-title withheld. Discussant: Hans Wang

Summer 2023

Meeting times: 11 am on 2^nd Fridays of each month

Date	Paper
May 5	Kickoff meeting (First ‘get-to-know-you’ meeting with all PhD students; Nominate papers for summer)
May 12	Fong, Guo, and Rao (2022) - Discussant: Meng Ji ; Giannetti and Srinivasan (2022) - Discussant: Hans Wang
June 16	Jo et al. (2020) - Discussant: Peter Chae
July 14	Iyengar, Park, and Yu (2022) - Discussant: Wenqian Ni
August 11	Chung et al. (2023) - Discussant: Keziah Kim

References

Cao, Xinyu, and Juanjuan Zhang. 2021. “Preference Learning and Demand Forecast.” Marketing Science 40 (1): 62–79. https://doi.org/10.1287/mksc.2020.1238.

Cheon, Hayoung, Tong Guo, Puneet Manchanda, and S. Sriram. 2021. “The Impact of Medical Marijuana Legalization on Opioid Prescriptions.” SSRN Scholarly Paper. Rochester, NY. August 27, 2021. https://doi.org/10.2139/ssrn.3917975.

Chung, Jaeyeon (Jae), Leonard Lee, Donald R Lehmann, and Claire I Tsai. 2023. “Spending Windfall (‘Found’) Time on Hedonic Versus Utilitarian Activities.” Journal of Consumer Research 49 (6): 1118–39. https://doi.org/10.1093/jcr/ucac032.

Faraji-Rad, Ali, Ali Tamaddoni, and Atefeh Jebeli. 2024. “Coping Through Precise Labeling of Emotions: A Deep Learning Approach to Studying Emotional Granularity in Consumer Reviews.” Preprint. PsyArXiv. https://doi.org/10.31234/osf.io/hjtfn.

Fong, Jessica, Tong Guo, and Anita Rao. 2022. “Debunking Misinformation About Consumer Products: Effects on Beliefs and Purchase Behavior.” Journal of Marketing Research, December, 00222437221147088. https://doi.org/10.1177/00222437221147088.

Giannetti, Verdiana, and Raji Srinivasan. 2022. “Corporate Lobbying and Product Recalls: An Investigation in the U.S. Medical Device Industry.” Journal of the Academy of Marketing Science 50 (5): 941–60. https://doi.org/10.1007/s11747-022-00860-z.

Guo, Liang. 2020. “Selling Data to Marketers.” SSRN Scholarly Paper. Rochester, NY. December 1, 2020. https://doi.org/10.2139/ssrn.4458675.

Huang, Justin, Rupali Kaul, and Sridhar Narayanan. 2023. “Novelty in Content Creation: Experimental Results Using Image Recognition on a Large Social Network.” Working Paper, November.

Ishihara, Masakazu, Baek Jung Kim, and Hiroshi Kumakura. 2023. “The Role of Time-shifting in Serial Drama Viewing: Implications for Drama Producers and Advertisers.” SSRN Scholarly Paper. Rochester, NY. March 20, 2023. https://doi.org/10.2139/ssrn.4393346.

Iyengar, Raghuram, Young-Hoon Park, and Qi Yu. 2022. “The Impact of Subscription Programs on Customer Purchases.” Journal of Marketing Research 59 (6): 1101–19. https://doi.org/10.1177/00222437221080163.

Jo, Wooyong, Sarang Sunder, Jeonghye Choi, and Minakshi Trivedi. 2020. “Protecting Consumers from Themselves: Assessing Consequences of Usage Restriction Laws on Online Game Usage and Spending.” Marketing Science 39 (1): 117–33. https://doi.org/10.1287/mksc.2019.1174.

Rifkin, Jacqueline R, Katherine M Du, and Keisha M Cutright. 2023. “The Preference for Spontaneity in Entertainment.” Journal of Consumer Research 50 (3): 597–616. https://doi.org/10.1093/jcr/ucac060.

Srivastava, Chandra, Saim Kashmiri, and Vijay Mahajan. 2023. “Customer Orientation and Financial Performance: Women in Top Management Teams Matter!” Journal of Marketing 87 (2): 190–209. https://doi.org/10.1177/00222429221120419.

Zhang, Shuo, Tat Y. Chan, Xueming Luo, and Xiaoyi Wang. 2022. “Time-Inconsistent Preferences and Strategic Self-Control in Digital Content Consumption.” Marketing Science 41 (3): 616–36. https://doi.org/10.1287/mksc.2021.1318.